Full Service

Research For Better Decisions

Since 2006

18+

Years of Expertise

550+

Projects Completed

1000+

Surveys Conducted

Innovative Research & Consultancy (IRC) Limited

Innovative Research & Consultancy (IRC) is a trusted research and advisory partner, transforming data into meaningful insights that drive informed decisions and measurable impact. With a strong blend of global perspectives and deep local understanding, IRC delivers innovative market and social research solutions tailored to client needs.

Backed by over 18 years of experience, IRC has built a solid track record in formative research, action research, qualitative and quantitative studies, policy research, and nationwide data collection across Bangladesh. Leveraging both modern digital data collection technologies and conventional survey methods, IRC ensures accuracy, efficiency, and reliability in every assignment.

Having successfully completed 550+ projects, IRC is recognized for its operational strength, methodological excellence, and commitment to quality. A team of seasoned consultants and researchers, supported by a nationwide network of nearly 1,000 trained data enumerators, enables IRC to operate seamlessly even in hard-to-reach and high-complexity environments.

At the heart of IRC’s work is a commitment to long-term partnerships built on trust, collaboration, and shared learning. By working closely with clients and adapting research designs to their unique requirements, IRC delivers insights that are not only credible—but actionable and impactful.

Dhaka

Chittagong

Khulna

Rajshahi

Barisal

Sylhet

Rangpur

Mymensingh

Dhaka

Barisal

Chittagong

Sylhet

Khulna

Rangpur

Rajshahi

Mymensingh

Why Choose us?

Innovative Research & Consultancy Ltd. brings together a collaborative network of research professionals to continuously test, refine, and apply advanced methodologies. Supported by industry-leading data collection, analysis, and visualization tools—including Survey, CTO, KoBo Toolbox, SPSS, Stata, and Power BI—we deliver clear, actionable insights that inform strategic, operational, and policy decisions. Our reputation has been built through referrals, reflecting our commitment to quality, methodological rigor, and client-focused service across projects of all sizes.

 

Our Philosophy

Mission, Vision & Values

Unearthing insights, empowering decisions, and upholding the highest standards.

🎯

Mission

To deliver contextually relevant, cost-effective research solutions that inform policy, drive market strategies, and build sustainable development across Bangladesh.

👁️

Vision

To be the partner of choice for trusted insights that empower stakeholders and drive positive change, shaping the future of Bangladesh through data-driven decision-making.

🛡️

Core Values

  • Quality & Rigor We uphold industry-leading standards in all stages of research.
  • Contextual Expertise We bring deep local understanding to every engagement.
  • Integrity & Ethics We prioritize ethical conduct and data confidentiality.
  • Partnership & Reliability We foster long-term relationships built on trust and dependability.

Consumer Research

Unleash the power of your brand with our consumer insight solutions. We dive deep into the heart of the market, helping you understand consumer behavior at every stage of the product lifecycle.

Our quantitative approach provides the hard data you need to make informed decisions. We offer cutting-edge Advertisement Testing to ensure your campaigns resonate, Brand Health and Tracking Studies to monitor your market position, and Customer Satisfaction and Loyalty Research to build lasting relationships with your audience. We also provide Product/Concept/Pack Testing to refine your offerings before they even hit the shelves.

Track your brand’s performance and stay ahead of changes in consumer perception.
Tracking satisfaction to strengthen trust and loyalty.
Testing ideas and designs before they reach the market.
Measure how effectively your ads engage, persuade, and drive impact.

Social & Development Research

Our development and policy insights are deeply grounded in the lived realities of citizens, ensuring that every recommendation is both relevant and impactful. We are also hands-on in program assessments and impact evaluations, bringing a strong focus on integrating gender and climate lenses across all our research to ensure inclusive and sustainable outcomes. Our ever-present on-ground team, combined with best-in-class data scientists, enables us to continuously monitor and understand the pulse of the population—providing insights that are timely, actionable, and rooted in real-world experiences.

With in-house expertise in policy design, we specialize in bridging the gap between citizens and policy or program interventions, helping you connect the dots with clarity and precision.

Participants engaged in a capacity‑building workshop aimed at enhancing disaster resilience within vulnerable communities in Bangladesh.

Enumerator Training Session under the Joint Action for Nutrition Outcome (JANO) project, enhancing data collection skills for improved nutrition research.

IRC enumerator collecting consumer feedback to support data-driven decision-making in the telecommunications sector.

Capturing field-based information to support evidence-driven agriculture research at IRC

IRC’s research training workshop preparing field teams for high‑quality, accurate, and ethical data collection.

Community-level survey interview conducted as part of an ongoing socioeconomic research project.

Participants engaged in a capacity‑building workshop aimed at enhancing disaster resilience within vulnerable communities in Bangladesh.

Enumerator Training Session under the Joint Action for Nutrition Outcome (JANO) project, enhancing data collection skills for improved nutrition research.

IRC enumerator collecting consumer feedback to support data-driven decision-making in the telecommunications sector.

Capturing field-based information to support evidence-driven agriculture research at IRC

IRC’s research training workshop preparing field teams for high‑quality, accurate, and ethical data collection.

Community-level survey interview conducted as part of an ongoing socioeconomic research project.

Our Valued Partners

We proudly collaborate with 50+ national and international organizations, driving impactful research and development together.